
ABOUT US - WELCOME HOME
At Arrow House Group, we believe ambitious organizations deserve bold strategies that drive rapid, sustainable growth. By partnering closely with our clients, we deliver tailored solutions across revenue growth, go-to-market strategy, new business creation, and operational readiness. Built for execution, not just theory.
Arrow House is a strategy consulting firm helping companies launch faster, grow smarter, and lead new markets. Based in Rochester, NY, with additional operations in Chicago, Arrow House works with local Rochester and Western New York companies, non-profits, and organizations, while also servicing clients across the United States and well as internationally.
Want to grow fast?
Work with Arrow House, where strategy meets purpose.
The Stealth Approach
Arrow House Group employs stealth agile implementation methodology designed to balance strategic planning with real-time execution. As projects progress, Arrow House may identify additional growth opportunities or strategic enhancements that can be implemented during engagements. Working to deploy high-impact initiatives in parallel with the core project activities, provided they align with the overall project objectives and timeline. This approach allows for timely value realization while maintaining the integrity of the broader engagement strategy.
OUR PEOPLE
The Minds Behind Luminu

Elena Ramirez
Chief Executive Officer (CEO)

Amit Patel
Chief Financial Officer (CFO)

Li Wei
Chief Technology Officer (CTO)

Daniel Rodriquez
Chief Executive Officer (CEO)

Fatima Hassan
Head of Customer Experience

Jonah Smith
Senior Product Manager
Executive Fractional Services
We can provide experienced C-suite or senior-level professionals (e.g., CEO, CMO, COO) on a part-time, contract, or interim basis. Specializations include:
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Fractional COO
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Fractional Chief Strategy Officer / Head of Strategy
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Fractional Head of Growth / Revenue Generation
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Fractional CMO
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Fractional Head of Digital / Chief Digital Officer
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Head of Omni-Channel Operations - Retail, eCommerce, Live Shopping